The brain behind your retention

It decides who to bring back.
And exactly what to say.

Regulr reads your POS, builds a profile of every customer, and scores who is slipping away and why. Then it decides the moment, the channel, and the offer, and shows you its reasoning before anything sends. Other tools automate the sending. This is the part that does the thinking.

Customer baseAt-risk edge
842 regulars read3 slipping surfaced
Jordan · Daybreak Coffee
Win-back
Marcus · Ironwood Brewing
Hold a pour
Sofia · Lofte Kitchen
Just remembered

It reads your whole base, finds the few who are slipping, and decides each move.

Watch it decide

Same brain.
Three completely different calls.

The hard part of retention was never sending the message. It was knowing who needs one, why now, and what would actually bring them back. Watch the engine read three F&B regulars from their POS history and reason its way to three different decisions.

Scores who is slipping from their own visit rhythm, not a one-size calendar

Reasons out why now, why this channel, and why this offer

Reaches for a free item, never a discount that trains people to wait

Shows its full logic so you approve the thinking before it acts

rRegulr engine
Deciding
Profile from your POS

Jordan · Daybreak Coffee · Coffee

Oat-latte regular, in every weekday morning on a steady five-day cadence. Then twelve days of silence.

How it is thinking
  • Churn signal: twelve days quiet against a steady five-day cadence. The gap is the alarm, not the calendar.
  • Why now: a daily habit is breaking. Act at the edge of the pattern, not after it is already gone.
  • The call: a free first cup on wallet push, not a discount that teaches him to wait for a deal.
Win-back · free first cup, no discountWallet push

What it decided to say

Jordan, your oat latte has been lonely. The first one this week is on us if you swing by before ten.

Three regulars, three different reads, three different calls. Same brain.

What it weighs

It is not a template picker.
It is a decision engine.

Before a single message exists, the brain weighs five things about the moment and the person. The message is the last step, and it falls out of the decision, not the other way around.

01

Who is slipping, and why

It learns each customer's natural rhythm from your POS, then watches the gap. A daily regular who has gone quiet is a different alarm than a monthly one running a few days late.

The brain reads the pattern, not a fixed calendar. The break in the rhythm is the signal.

02

What they actually buy

An auto-built profile of every customer: their usual order, how often they come, what they have never tried, how much they are worth over a year.

"Oat-latte regular, weekday mornings, quiet for twelve days." Built from real history, not a guess.

03

Your brand voice

Your personality, your warmth, the words you would never use. Captured once during onboarding so every call it makes sounds like your room, not a robot.

Free items, never percentage discounts. The brain knows your house rules before it decides anything.

04

The right moment

It picks the window that fits the customer and the vertical: the lunch decision hour for a restaurant, the 6:30am rush for a coffee shop, the Friday release for a brewery.

Timing is part of the decision, not an afterthought. The wrong moment is a wasted touch.

05

The reasoning it shows you

Before anything sends, the brain writes out its logic in plain English: the churn signal, why now, why this channel, why this offer. You see the thinking first.

Full transparency. Approve it, adjust it, or let it run on autopilot. Nothing happens behind your back.

Tuned to your vertical

Every vertical has its own
playbook.

A coffee shop and a brewery have nothing in common in how a regular drifts, what counts as a VIP, when to reach them, or how they want to be read. The brain knows the difference because it carries a playbook tuned to your room.

VerticalChurn signalVIP thresholdBest momentHow it reads them
Coffee ShopsDaily rhythm breaks15 visits / $2006:30amUltra-brief, name the usual drink
BreweriesMisses the weekly visit8 visits / $400Thu-Fri afternoonWhat is on tap, tie to the release
RestaurantsWeekly cadence stretches10 visits / $50011am-12pmWarm, reference the favorite dish
BarsRegular goes quiet8 visits / $4005-9pmCasual, what is pouring, no hard sell
Food HallsCross-vendor visit drops12 visits / $30011:30amHighlight a vendor they have not tried
Med SpasPast the rebook window8 visits / $80010amDiscreet, professional, name the provider
Fitness StudiosAttendance falls off20 visits / $1,0005-7amMotivating, instructor and class specific

Each playbook carries its own churn thresholds, VIP criteria, timing windows, voice guidance, and offer rules. The brain picks the right one for your business and tunes it as it learns.

Deciding over time

Not one message.
A read that escalates.

When a regular starts slipping, the brain does not fire one text and hope. It watches the response, raises the touch, and changes the channel, deciding at each step whether to keep going or let it rest.

Day 0

Wallet pushSoft

A warm check-in, no offer. The brain decides a familiar face needs noticing, not selling.

Day 2

Wallet pushMedium

Still quiet. It raises the touch with a small reason to return, a free first item unlocked.

Day 5

SMSStrong

No response yet. It switches channel and makes the invitation direct and personal.

Day 9

EmailStrong

It changes the angle: what is new, plus a real reason built for this customer specifically.

Day 14

SMSFinal

Last touch. The brain decides this is the moment to stop, with the warmest, most specific reason to come home.

Every vertical defines its own sequence. The brain decides each step fresh from how the customer responds.

0

templates. Every decision is reasoned from scratch.

0

factors weighed before a single message exists

Per-vertical

playbooks the brain tunes to your room

0%

automated after setup, with the reasoning shown

The bottom line

A retention brain costs a
fraction of a hire.

$50K+

What a marketing hire costs

A full-time retention marketer runs $50K to $80K a year. Even then, they can personalize a handful of campaigns a week. No person can read every customer and decide a unique call for each one, every day.

$499

What a 2-month pilot costs

The brain reads your entire customer base, every day of the year. Every decision is reasoned, every offer is built for the person, every send is timed to that customer. A fraction of one hire, doing what no hire could.

Every day

It watches the customers you would miss

The regulars who quietly slip away are the ones a busy owner never catches in time. The brain catches them at day nine, not day forty, and that is where the money you keep comes from.

Your POS is already full of customer intelligence, sitting unused. The brain turns it into the right call for the right customer at the right moment. Every single day, without you lifting a finger.

Stop guessing who is slipping away.
Let the brain decide.

Connect your POS and the engine starts profiling every customer within hours. It scores who is slipping, decides who to reach and how, and shows you its reasoning before anything sends. Run a 2-month pilot, fully set up with the founder, for $499.

Two-minute application · reviewed within 48 hours