For places that run on events

You booked the band.
Instagram decided who found out.

Regulr gives you a direct line instead. Your customers add your pass once and pick the nights they care about. From then on, every event you run lands right on their phone. No app. No algorithm. No per-text bill.

Like a newsletter, except it gets seen.

6:41

Ironwood Brewing

now

Trivia tonight at 7. Your team's table is waiting, and the winning team drinks on us.

Ironwood Brewing

APPLE & GOOGLE WALLET

ON
$199 a month, flat
Messages read 99% of the time
No app to download

Sound about right?

You did everything right.
The reach just wasn't yours.

You booked the band three weeks out. Made the poster, posted the reel, put the date in the bio, taped a flyer by the door. Sixty views. Friday comes, the room is half what it should be, and the people who would have loved it find out Saturday, from someone else's story.

The algorithm.

Instagram shows your post to whoever it feels like. You find out how many after the night is over.

The newsletter.

Opened Tuesday. Maybe.

The texting bill.

Every send costs money, so you think twice before every send. A channel you're afraid to use isn't a channel.

Here's the fix

A line that goes straight to
their phone.

01

They sign up once.

A QR by the register or at the gate. Takes thirty seconds. They pick the nights they care about: trivia, live music, game days, leagues, food trucks.

At the counter

Scanned

What should we tell you about?

Pick as many as you like. We only send those.

TriviaLive musicGame daysLeaguesFood trucksNew releases

Pass added to Wallet

Thirty seconds, start to finish

Done
02

We do the rest.

Regulr pulls your events from the places you already post them, writes each push in your voice, and lines them up for the week. You glance at the queue, approve, done.

This week, pulled in for you

Synced
TueTrivia night Approved
ThuLeague night, week 4 Approved
SatNight market, 10am Approved
SunBroncos at 2Needs a look

Draft, in your voice

Broncos kick off at 2. Wings and sound on. First basket of wings on us for RSVPs.

03

It lands.

Each event goes to the phones that asked for that kind of night. Wallet push first. A text only for the people who chose texts.

Friday, The Copper Kings

Out now
Live music listWallet push
Prefers a textText message
Trivia onlyNot sent

The quiz crowd hears nothing about the band, so they are still listening on Tuesday.

Why a pass

An app has two walls.
A pass has none.

For an app to reach anyone, two things have to happen. First they download it, and most people won't. Then the phone asks permission to send notifications, and most of the rest say no. Two walls, and either one kills the channel.

A pass is different. The second someone adds it, you can reach them. No download. No account. No permission prompt standing between your Friday and their phone. That's the whole trick, and it's why these are messages that get read 99% of the time.

The app path

Wall one

Download the app

A whole install, for a place they visit on Fridays.

Then

Create an account

Email, password, a code to the phone, a form.

Wall two

Allow notifications?

The prompt everyone has learned to dismiss.

Most people say no

The app is installed and the channel is still closed.

The pass path

Step one

Add the pass

One tap into Apple Wallet or Google Wallet, already on the phone.

Done

You can reach them

No download, no account, no permission prompt in the way.

iPhone and Android

Nothing to install

Updates in real time

Your colors, your logo

Preferences

Trivia people hear about trivia.
Broncos people hear about kickoff.

Nobody gets blasted, so nobody unsubscribes. Which means you can send every single week without burning the list. The busier your calendar, the better this works.

Five events, one week

TueTrivia nightTrivia
WedLeague night, week 4Leagues
ThuBirria truck out backFood trucks
FriThe Copper KingsLive music
SunBroncos at 2Game days

Three regulars, three inboxes

D

Dana

hears 2 of the 5
TriviaLeagues
M

Marcus

hears 1 of the 5
Game days
P

Priya

hears 2 of the 5
Live musicFood trucks

Nobody in this picture got a message about something they did not ask for, so nobody had a reason to leave the list.

Receipts

You'll know who showed up.

A post gives you a like count. Regulr shows you the list growing, the push going out, who tapped RSVP, and who walked in and claimed the free appetizer. Receipts, not impressions.

Junction Food Hall

Illustration

Passes on phones

0

Seven weeks of a QR at the counter and on the table tents.

Friday: The Copper Kings

Delivered to the live music list128 of 128
Tapped RSVP34
Redeemed the free appetizer at the counter21

Twenty one people you can name walked in for a show you would otherwise have counted by eye.

Numbers above are an illustration of the layout, not a promise. Your board shows your venue.

Pricing

$199 a month. That's it.

Send three pushes a month or three hundred. Same price. No per-text fees on the pushes, no setup fee, no contract. Cancel yourself, no phone call required, and your list leaves with you.

$199/month

Texts are the only thing that ever costs extra, because carriers charge us for those. You only pay for what you send, and most venues barely need them.

Book a call

Founding partners

We're taking on our first group of venues and organizers now. Founding partners get a locked rate and a direct line to the people building this. Ask on the call.

FAQ

The questions owners ask.

Your next event is
already on the calendar.

Let's make sure people hear about this one. One call, fifteen minutes.