Regulr vs Toast Loyalty: Honest Comparison (2026)

Overview

Toast is a great restaurant POS, one of the best, honestly. But their loyalty module is an afterthought, not a core product. It does basic points and rewards but nothing proactive. No churn prediction, no automated retention campaigns, no Wallet passes. If you're on Toast (and a lot of restaurants are), you'll get way more from adding Regulr on top than relying on Toast's loyalty alone.

Restaurant POS with built-in loyalty

Feature-by-feature comparison

Green checkmarks mean the feature is included. Dashes mean it's not available or requires a workaround.

Feature	Regulr	Toast Loyalty
AI-powered customer insights	✓	—
Automated win-back campaigns	✓	—
Churn prediction	✓	—
Digital loyalty program	✓	✓
POS system	—	✓
SMS & email campaigns	✓	✓
Customer segmentation	✓	—
Apple/Google Wallet pass	✓	—
Online ordering	—	✓
Multi-POS support	✓	—

Pricing

Regulr

$99/mo

Per location. All features included.

Toast Loyalty

Toast's loyalty add-on requires their POS hardware and starts at $75/mo on top of POS fees. Regulr is $99/mo with AI retention, and works with any POS including Toast.

Where Toast Loyalty works well

Toast Loyalty is best for restaurants that want an all-in-one POS + ordering system and are willing to accept basic loyalty as part of that bundle.

Where Toast Loyalty falls short

Loyalty is an add-on, not the core product

No AI-powered churn prediction or automated retention

Locked into Toast ecosystem: can't use with other POS systems

No Apple or Google Wallet pass support

Requires Toast POS hardware investment

Where Regulr does better

Dedicated retention platform: it's all we do

AI identifies at-risk guests before they stop coming

Works alongside Toast without replacing your POS

Apple & Google Wallet passes included

No hardware investment required

The bottom line

Toast Loyalty is a solid choice if you need toast loyalty is best for restaurants that want an all-in-one pos + ordering system and are willing . But if your main goal is reducing customer churn with AI-powered retention, personalized campaigns, and POS-connected automation, Regulr is built specifically for that.

Regulr wins on 6 features that Toast Loyalty doesn't offer, while Toast Loyalty has 2 features Regulr doesn't. They share 2 features in common.

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Frequently Asked Questions

Can Regulr work with my existing Toast POS?

Yes. Regulr integrates with Toast POS to pull in transaction data, customer info, and visit history. No changes to your Toast setup needed.

Do I need to cancel Toast Loyalty to use Regulr?

You can run both, but most restaurants find Regulr replaces Toast's loyalty module entirely with more powerful AI-driven retention.

How is Regulr different from Toast's email marketing?

Toast's marketing is manual and template-based. Regulr uses AI to automatically identify who's at risk and sends personalized messages at the right time.

Will my staff need training?

No. Regulr runs in the background. Your staff keeps using Toast as normal. Regulr handles retention automatically.