They said they'd be back
Monday. It's been 6 weeks.
Regulr connects to your studio software, identifies members who've stopped booking classes, and sends them a personalized nudge to come back — automatically. Studios recover $7,200+/mo in lapsed memberships and unused packs.
No credit card required · 5-minute setup · Cancel anytime
Works with your studio software
The problem
They bought the class pack.
They came twice. Then they ghosted.
Boutique fitness lives and dies on retention. You work so hard to get someone through the door — the intro offer, the Instagram ad, the referral — and then they quietly stop showing up. No cancellation email. No goodbye. They just... don't book another class.
0%
of new members churn within 90 days
$0
lost per month from lapsed members
0x
cheaper to retain than acquire a new member
How it works
Three steps. Five minutes. Done.
01
Connect your studio software
Link MindBody, Momence, Mariana Tek, or any major platform. We pull your member data — class bookings, attendance streaks, pack usage, membership status — securely.
02
AI writes personalized messages
Regulr spots members who've fallen off, packs about to expire, and attendance dips. It writes a text in your studio's voice — motivating, personal, and never pushy.
03
Members rebook. You track results.
Messages go out via SMS. Members book their next class. You see every recovered member, saved membership, and dollar on your dashboard. Zero manual work.
See it in action
Not a guilt trip. A reason to come back.
Nobody wants a “we miss you!” email. Regulr writes messages that give people a real reason to book — a new class, their favorite instructor's schedule, a streak they can restart. It sounds like your studio, not a marketing bot.
- References their favorite class types and instructors
- Mentions new classes, schedule changes, or events
- Motivating without being guilt-trippy
- You can review & approve before sending
Hey Chloe! We haven't seen you on the reformer in a few weeks and your crew misses you 😊 Quick heads up — Coach Bri is teaching a brand new Sculpt + Stretch class on Saturday mornings that's exactly your vibe. Your first one's on us if you book this week! 💪 —The Barre Code
Ahh I needed this push!! Just booked Saturday, so excited 🔥
Written by AI · Sent automatically · $0.02 cost
Built for boutique studios
Stop the quiet churn.
Keep your community full.
Attendance dip recovery
Spot members whose visit frequency is dropping — from 3x/week to 1x, or 1x to nothing. Reach them with a personal nudge before they silently cancel.
Class pack expiry reminders
Members with 2 classes left and 5 days until expiry? Text them before those sessions go to waste. They'll either use them or renew — either way, they're back in studio.
New class & instructor launches
Launching a new HIIT format, bringing on a popular instructor, or adding a time slot? Text the members who'd care most based on their booking history.
Challenge & event promotion
30-day challenges, workshops, pop-up outdoor classes, member appreciation events. Drive sign-ups from your most engaged and lapsed members alike.
Results
Studios using Regulr see this
in their first 30 days
0
Members recovered
$0
Revenue saved
0%
Message approval
0%
Average ROI
“We were losing 15-20 members a month to quiet churn. Regulr caught them at the attendance dip stage — before they cancelled. Our retention rate jumped 22% in 60 days.”
Kelsey Park
The Barre Code, Chicago
“Class packs were our biggest leak — people buying 10-packs and using 4. Regulr texts them when they have 2 left and we've seen a 44% renewal rate. That's money we were just losing.”
Danny Reeves
GRIT Boxing, Austin
“Connected Momence in literally 3 minutes. Launched a new Saturday sculpt class and Regulr texted the right members. It was 80% full on day one. Usually takes us 3 weeks to fill a new slot.”
Priya Shah
Sol Yoga, Denver
What you're doing now vs. Regulr
Without Regulr
- ✕Spending $3-8K/mo on ClassPass, Instagram, and intro offers
- ✕Members silently stop coming — no warning signs
- ✕Class packs expire with unused sessions
- ✕Generic "we miss you" emails nobody opens
- ✕50% of new members churn within 90 days
- ✕New class launches take weeks to fill
With Regulr
- $400/mo flat — fraction of your ClassPass fees
- Catch attendance dips before they become cancellations
- Nudge pack holders to use sessions before expiry
- Personal texts with 98% open rates
- 31+ members recovered per month, automatically
- Fill new classes on day one with targeted texts
Simple pricing
One plan. No surprises.
Per studio / month
Avg. return: $7,200/mo
- Unlimited AI-generated messages
- Studio software integration
- Attendance dip detection
- Class pack expiry alerts
- Lapsed member recovery
- New class & event promotion
- Real-time analytics dashboard
- Dedicated support
14-day free trial · No credit card required · Cancel anytime
The math is simple
Questions studio owners ask
Your community is worth
fighting for
Every lapsed member is someone who loved your studio but lost momentum. They don't need another Instagram ad. They need a text that reminds them why they started. Setup takes 5 minutes.
No credit card · 5-minute setup · Cancel anytime